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Diagnostic study on the Shopping Centers market in Spain

Hamilton Retail, in collaboration with CENTROS COMERCIALES magazine, has carried out a diagnostic study on the Shopping Centre market in Spain from the point of view of investors, owners and asset managers. The objective has been to...

The importance of segmenting… in these times

As has already been said on many occasions, segmenting the market is necessary for any brand, not only to know its “customers” but to know how they behave and how to approach them. This, together with the current situation we are experiencing, which is constantly changing,...

The power of minorities

Creating a new product or brand and not failing in the attempt is certainly difficult these days. Gone are the days of economic prosperity and consumer appetite when being advertised on television was practically enough to guarantee success.

Do what you love and do it often

In the end we will get something good out of so much crisis, so much unemployment and so much pessimism. Many people who are unemployed, or if they are unemployed, take advantage of their free time to do activities that fulfill them. Activities that, in times of plenty, they did not have time to do...
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