WHAT FACTORS COME INTO PLAY IN THE CONSUMER HEALTHCARE BUYER'S DECISION IN PHARMACY AND PARAPHARMACY?
Sep 26, 2018
Según estudios realizados por la consultora de investigación de mercados HAMILTON GLOBAL INTELLIGENCE (www.hamilton.global) en base a más de 6.000 respuestas de compradores de categorías de Consumer Healthcare de venta en farmacia y parafarmacia (productos y...Search
Recent Posts
Archives
- March 2024
- February 2024
- January 2024
- December 2023
- November 2023
- October 2023
- September 2023
- August 2023
- July 2023
- October 2019
- September 2019
- August 2019
- July 2019
- March 2019
- February 2019
- January 2019
- November 2018
- September 2018
- May 2018
- March 2017
- January 2017
- December 2016
- September 2016
- July 2016
- June 2016
- May 2016
- March 2016
- November 2015
- May 2015
- April 2015
- February 2015
- December 2014
- September 2014
- July 2014
- June 2014
- May 2014
- March 2014
- January 2014
- November 2013
- October 2013
- September 2013
- June 2013
- April 2013
- January 2013
- December 2012
- November 2012
- October 2012
- July 2012
- June 2012
- May 2012
- April 2012
- March 2012
- January 2012
- December 2011
- September 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- December 2010
- October 2010
- September 2010
- June 2010
- February 2010
- December 2009
- November 2009
- October 2009
- September 2009
- June 2009
- May 2009
- April 2009
Categories
- "mean-end theory"
- ACBC
- Brand Actions
- learning
- Articles
- Rheumatoid arthritis
- attributes
- Audi
- Barack Obama
- Blog
- Blog
- Brand Action
- Brand Health
- Brand Health Audit
- Brand Management
- Brand strategy
- Online Bubble
- quality
- Campofrío
- Carousel
- Carousel
- Case Studies
- Study cases
- blindness
- brand check
- Choice Based
- Data science and digital analytics
- Coca Cola Freestyle
- coherence
- behavior
- consumer behavior
- Consumer behavior
- communication
- WithArthritis
- Conjoint
- knowledge
- consequences
- consumerhealth
- consumerism
- contents
- creativity
- corporate culture
- Customer Experience
- Customer Experience
- SWOT
- Defunding
- day to day of the pharmacist
- Digital & Data Science
- elections
- entrepreneur
- Engagement Marketing
- Lifestyle
- Brand strategy
- business strategy
- study
- Events
- experience
- Shopping experience
- Customer experience
- Consumer Experience
- pharmacists
- defunded drugs
- mathematical phenomenon
- gebro pharma
- assertive generation
- hamilton
- Hamilton Intelligence
- idea
- Inbound Marketing
- Inboundcycle
- innovation
- Innovation and insights
- Innovation & Insights
- insight
- Internet
- VAT
- John Grant
- laddering
- launch new products
- leadership
- White brand
- manufacturer's brand risk factor
- Marketing
- Engagement Marketing
- Olfactory marketing
- one to one marketing
- raw material
- episodic memory
- market
- Mercedes
- metaphor
- Metaphoria
- modernity
- Nate Silver
- neuromarketing
- News
- On-line
- Opinion
- Opinion
- organolepsy
- OTC
- communication pre-test
- Press
- Press
- Purpose and sustainability
- Linkedin Publications
- Purpose & Sustainability
- Social networks
- Repercussions
- Reputation Institute
- segmentation
- motivational segmentation
- food safety
- Shopping Experience
- Solutions
- Solutions
- STPI Marketing
- supervision
- targeting
- sales techniques
- product test
- Field work
- values
- individual variables
- Zaltman
Recent Comments