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Evolution in marketing strategies

Since the beginning of 2000, a series of theories have been put forward to explain the changes that have occurred in marketing strategies. In the early years, marketing strategies were defined as processes aimed at planning and executing...

You can play with empathy

“The road can be a hostile place. But it can also be the most human. Here, everything we do counts. Every action, every decision, has consequences for our lives and for the lives of others. If we bring out the best in ourselves, if we let ourselves be guided by the...
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