Communication and marketing have changed with the exponential growth of social media, and so has research....
Hyperactivity in Marketing – HypeMarketing
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Analysis of Brand Value in a Competitive Market – Brazil, Germany, and the United States
One of the leading online image bank platforms sought to gain a deeper understanding of user profiles...
The Technology Era – Immediacy and Dissatisfaction
The use of technology has a highly positive impact on adaptability, interaction, and execution of any...
Qualitative Market research – Brand Image and Market Landscape analysis
An engineering and construction for life sciences and health enterprise came to us with the following...
The Coexistence of the Digital Era and the Retail World
Hamilton Global presents the main findings of its study in a roundtable discussion, conducted for the...
Hamilton Global Intelligence, a Market Research Consulting Firm, Presents the FSO Observatory
With the aim of becoming a reference cluster in the educational ecosystem of Spain, Latin America, and the...
Forward Vision: Predictive Studies
Predictive analytics employs statistical, mathematical, and machine learning techniques to predict future...
Willingness to Pay: Uncover value through Conjoint Analysis, BPTO and MaxDiff
One of the most important points in product development is understanding the perceived value by consumers as...
The “Human Centric” Approach and How to Measure Customer Satisfaction Efficiently
In a world increasingly driven by technology, human connection remains the core of any successful business...
Solutions to effectively measure Brand Actions Boost your brand with strategic solutions.
In the rapidly changing environment we find ourselves, responding quickly and effectively to tactical needs...
The Power of Sustainability: How Brands Can Drive Positive Change
Sustainability has become a key factor in brand development for various fundamental reasons. As we move...
What are insights and how to obtain the right ones for your industry.
Why talk about insights? Insights have become increasingly important in market research and communication....
