{"id":893,"date":"2018-11-27T10:38:00","date_gmt":"2018-11-27T10:38:00","guid":{"rendered":""},"modified":"2023-06-27T11:38:21","modified_gmt":"2023-06-27T11:38:21","slug":"conviviendo-con-la-era-digital-hacia-el-retail-4-0","status":"publish","type":"post","link":"https:\/\/hamilton.global\/fr\/conviviendo-con-la-era-digital-hacia-el-retail-4-0\/","title":{"rendered":"Vivre avec l\u2019\u00e8re num\u00e9rique vers le Retail 4.0"},"content":{"rendered":"<p><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\">Selon Sebasti\u00e1n Fern\u00e1ndez de Lara, associ\u00e9 directeur de Hamilton, 67,8% des consommateurs espagnols ont achet\u00e9 en ligne au moins une fois au cours des douze derniers mois, tandis que 100% l&#039;ont fait hors ligne, tout en soulignant que 78,3% de la population sont des \u00ab consommateurs r\u00e9guliers \u00bb de centres commerciaux.<\/span><br \/>\n<b><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><\/b><b><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\">Opportunit\u00e9 de croissance<\/span><\/b><br \/>\n<b><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><\/b><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\">Dans la pr\u00e9sentation \u00ab Vivre avec l&#039;\u00e8re num\u00e9rique, vers le commerce de d\u00e9tail 4.0 \u00bb, l&#039;associ\u00e9 directeur de Hamilton a approfondi, dans le cadre du XVIe Congr\u00e8s espagnol des centres commerciaux et des parcs, l&#039;opportunit\u00e9 de croissance qu&#039;offrent les centres commerciaux en Espagne, en profitant de les opportunit\u00e9s g\u00e9n\u00e9r\u00e9es par l\u2019omnicanal.<\/span><br \/>\n<span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><iframe height=\"480\" src=\"https:\/\/drive.google.com\/file\/d\/1UtMAhOH4MiG2wjDcfWO8epipLL0x9zxQ\/preview\" width=\"640\"><\/iframe><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><br \/>\n<\/span><\/p>\n<p><span style=\"font-family: &quot;arial&quot; , &quot;helvetica&quot; , sans-serif;\"><a href=\"https:\/\/drive.google.com\/file\/d\/1UtMAhOH4MiG2wjDcfWO8epipLL0x9zxQ\/view?usp=sharing\" target=\"_blank\" rel=\"noopener noreferrer\">T\u00e9l\u00e9charger<\/a><\/span><\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>Selon Sebasti\u00e1n Fern\u00e1ndez de Lara, associ\u00e9 directeur d&#039;Hamilton, 67,81 % des consommateurs espagnols ont effectu\u00e9 des achats en ligne au moins une fois au cours des douze derniers mois, contre 100 % hors ligne. Il souligne \u00e9galement que 78,31 % de la population sont des clients r\u00e9guliers des centres commerciaux. Opportunit\u00e9 de croissance [\u2026]<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[1],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Conviviendo con la era digital hacia el Retail 4.0 -<\/title>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Conviviendo con la era digital hacia el Retail 4.0 -\" \/>\n<meta property=\"og:description\" content=\"Seg\u00fan Sebasti\u00e1n Fern\u00e1ndez de Lara, socio director de Hamilton, el 67,8% de los consumidores espa\u00f1oles ha comprado online al menos una vez en los \u00faltimos doce meses, mientras que el 100% lo ha hecho offline, al tiempo que destaca que el 78,3% de la poblaci\u00f3n es &#8216;consumidor habitual&#8217; de los centros comerciales. 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