{"id":4211,"date":"2023-08-09T10:24:25","date_gmt":"2023-08-09T10:24:25","guid":{"rendered":"https:\/\/hamilton.global\/?p=4211"},"modified":"2023-08-10T09:33:22","modified_gmt":"2023-08-10T09:33:22","slug":"transform-information-into-knowledge","status":"publish","type":"post","link":"https:\/\/hamilton.global\/ca\/transform-information-into-knowledge\/","title":{"rendered":"Managing Information to Transform it into Knowledge"},"content":{"rendered":"<p>La realitat \u00e9s que les empreses exposaran el dia a la gesti\u00f3 d&#039;una gran quantitat d&#039;informaci\u00f3 de les quals s&#039;ha formulat la seva estrat\u00e8gia, que se solucionar\u00e0 en l&#039;esdeveniment \u2013 que \u00e9s, maximitzar les seves beneficis.<\/p>\n<p>As Manuel Castells asserts, \u00abM&#039;agrada la idea que aquest &#039;New Economy&#039; \u00e9s basat en informaci\u00f3 i coneixement. Es caracteritza per adquirir valor, generant productivitat, i augmentar competitives basades en informaci\u00f3 i coneixement, mitjan\u00e7ant una capacitat de processament d&#039;informaci\u00f3 en terminis de velocitat i complexitat. We are capable d&#039;utilitzar any information process in real time.\u00bb<\/p>\n<p>When people ask me, \u00abSo, exactly what do you do?\u00bb I usualment s\u00e9 que aix\u00f2 s&#039;ha transformat informaci\u00f3 en coneixements\u2026 no small feat.<\/p>\n<p>From market research, we atempt to assist in this task through the analysis of information that can originate from diversos sources (personal interviews, telef\u00f2n interviews, online sources, in-depth discussions, focus group meetings, organitzal per studios, internal blog information, and so on).<\/p>\n<p>Informaci\u00f3 \u00e9s el seu rau material, i quan no s&#039;han fet o nurture \u00e9s properament, la subsequent analysis els \u00e9s per a tots.<\/p>\n<h2>Challenges in Market Research<\/h2>\n<p>Fieldwork, whether qualitative or quantitative, \u00e9s a complex task, no always free from criticism, as constitutes el final enlla\u00e7 en el value chain of our industry.<\/p>\n<p>Finding fieldwork providers que \u00e9s undertake strategically importants investigacions or those s qualitative level of difficulty with certain guarantees of success is challenging and demanding.<\/p>\n<p>It&#039;s als worth noting that there are two components that don&#039;t overly contribute to field quality and, in turn, reinforce each other in a vicious cycle.<\/p>\n<p>El primer component \u00e9s que els costos d&#039;obtaining informaci\u00f3 han remainat nearly constant per les 5-10 anys. Let&#039;s do a simple exercise: what budget did we have 5 years ago for a 15-minute telef\u00f2n interview per la general poblaci\u00f3, i what is it now? The answer might surprise us.<\/p>\n<p>The second component pertains per a la qualificaci\u00f3 de la fieldwork personal. Per primes remain stable, we can&#039;t expect to atraient highly qualified personal que performe les seves tasques s level of motivation befitting a high-quality service.<\/p>\n<p>Aquests dos interconnectats issues make it s\u00f3n essencials per a carregar comprehensive quality control, a l&#039;addici\u00f3 a qu\u00e8 la fieldwork Company itself should perform. Aquest quality process should be based on the following parameters:<\/p>\n<ol>\n<li>Telep\u00f2nic supervisi\u00f3 amb la llei 25% de la fieldwork de cada interviewer. It&#039;s crucial per a emphasize \u00abl&#039;interviewer\u00bb because, a la true gauge field quality, we must supervise every one of the interviewers involved. La not\u00edcia que \u00ab20% de la fieldwork ha de ser supervisada\u00bb \u00e9s insuficient quan aquesta idea \u00e9s global 1 i no \u00e9s espec\u00edfica per a l&#039;interviewer.<\/li>\n<li>Onze we have the data file, conduct a thorough consistency check, no just en logical or numerical perspective but also en quality standpoint. Through simple summation of certain variables, we can determine if there are repeated interviews. By analyzing Ns\/Nr or blank responses, we can ascertain if a particular interviewer systematically avoids filling in certain questions. Reviewing coding open-ended responses helps us assess the quality of their transcription, and so on.<\/li>\n<\/ol>\n<p>El raw material guides la seva estrat\u00e8gia, per sense, la cannot analyze or design strategies. Therefore, ell&#039;s per a la m\u00e0xima atenci\u00f3 a l&#039;est\u00e8re clear of fly-by-night operacions que promise \u00absomething for nothing.\u00bb Aquest no \u00e9s el seu &quot;cheap&quot; fieldwork, i \u00e9s appears excessively sols, we should doubt les qualitats, as might lead els nostres clients en strategic ruin.<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>La realitat \u00e9s que les empreses exposaran el dia a la gesti\u00f3 d&#039;una gran quantitat d&#039;informaci\u00f3 de les quals s&#039;ha formulat la seva estrat\u00e8gia, que se solucionar\u00e0 en l&#039;esdeveniment \u2013 que \u00e9s, maximitzar les seves beneficis. As Manuel Castells asserts, \u00abM&#039;agrada la idea que aquesta &#039;new economy&#039; \u00e9s basada en informaci\u00f3 [\u2026]<\/p>","protected":false},"author":4,"featured_media":4387,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":""},"categories":[130,193],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Transformation of Information into Knowledge<\/title>\n<meta name=\"description\" content=\"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hamilton.global\/ca\/transform-information-into-knowledge\/\" \/>\n<meta property=\"og:locale\" content=\"ca_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Transformation of Information into Knowledge\" \/>\n<meta property=\"og:description\" content=\"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hamilton.global\/ca\/transform-information-into-knowledge\/\" \/>\n<meta property=\"og:site_name\" content=\"Hamilton\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-09T10:24:25+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-10T09:33:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hamilton.global\/wp-content\/uploads\/2023\/08\/Bombillo-idea.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Hamilton Global\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrit per\" \/>\n\t<meta name=\"twitter:data1\" content=\"Hamilton Global\" \/>\n\t<meta name=\"twitter:label2\" content=\"Temps estimat de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minuts\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hamilton.global\/transform-information-into-knowledge\/\",\"url\":\"https:\/\/hamilton.global\/transform-information-into-knowledge\/\",\"name\":\"The Transformation of Information into Knowledge\",\"isPartOf\":{\"@id\":\"https:\/\/hamilton.global\/#website\"},\"datePublished\":\"2023-08-09T10:24:25+00:00\",\"dateModified\":\"2023-08-10T09:33:22+00:00\",\"author\":{\"@id\":\"https:\/\/hamilton.global\/#\/schema\/person\/04c59c885965fbbc2b055ddaf624fdec\"},\"description\":\"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.\",\"breadcrumb\":{\"@id\":\"https:\/\/hamilton.global\/transform-information-into-knowledge\/#breadcrumb\"},\"inLanguage\":\"ca\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hamilton.global\/transform-information-into-knowledge\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hamilton.global\/transform-information-into-knowledge\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/hamilton.global\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Managing Information to Transform it into Knowledge\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hamilton.global\/#website\",\"url\":\"https:\/\/hamilton.global\/\",\"name\":\"Hamilton Global\",\"description\":\"Market Intelligence Consulting Company\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hamilton.global\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ca\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/hamilton.global\/#\/schema\/person\/04c59c885965fbbc2b055ddaf624fdec\",\"name\":\"Hamilton Global\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"ca\",\"@id\":\"https:\/\/hamilton.global\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/d6442301325aa2784b202079b4bf57e8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/d6442301325aa2784b202079b4bf57e8?s=96&d=mm&r=g\",\"caption\":\"Hamilton Global\"},\"url\":\"https:\/\/hamilton.global\/ca\/author\/hamilton\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The Transformation of Information into Knowledge","description":"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hamilton.global\/ca\/transform-information-into-knowledge\/","og_locale":"ca_ES","og_type":"article","og_title":"The Transformation of Information into Knowledge","og_description":"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.","og_url":"https:\/\/hamilton.global\/ca\/transform-information-into-knowledge\/","og_site_name":"Hamilton","article_published_time":"2023-08-09T10:24:25+00:00","article_modified_time":"2023-08-10T09:33:22+00:00","og_image":[{"width":700,"height":300,"url":"https:\/\/hamilton.global\/wp-content\/uploads\/2023\/08\/Bombillo-idea.jpg","type":"image\/jpeg"}],"author":"Hamilton Global","twitter_card":"summary_large_image","twitter_misc":{"Escrit per":"Hamilton Global","Temps estimat de lectura":"3 minuts"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/hamilton.global\/transform-information-into-knowledge\/","url":"https:\/\/hamilton.global\/transform-information-into-knowledge\/","name":"The Transformation of Information into Knowledge","isPartOf":{"@id":"https:\/\/hamilton.global\/#website"},"datePublished":"2023-08-09T10:24:25+00:00","dateModified":"2023-08-10T09:33:22+00:00","author":{"@id":"https:\/\/hamilton.global\/#\/schema\/person\/04c59c885965fbbc2b055ddaf624fdec"},"description":"How can we attain knowledge? By analyzing information, yet the challenge lies in maximizing its benefits in accordance with the vast amount of data available today.","breadcrumb":{"@id":"https:\/\/hamilton.global\/transform-information-into-knowledge\/#breadcrumb"},"inLanguage":"ca","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hamilton.global\/transform-information-into-knowledge\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/hamilton.global\/transform-information-into-knowledge\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/hamilton.global\/"},{"@type":"ListItem","position":2,"name":"Managing Information to Transform it into Knowledge"}]},{"@type":"WebSite","@id":"https:\/\/hamilton.global\/#website","url":"https:\/\/hamilton.global\/","name":"Hamilton Global","description":"Market Intelligence Consulting Company","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hamilton.global\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"ca"},{"@type":"Person","@id":"https:\/\/hamilton.global\/#\/schema\/person\/04c59c885965fbbc2b055ddaf624fdec","name":"Hamilton Global","image":{"@type":"ImageObject","inLanguage":"ca","@id":"https:\/\/hamilton.global\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/d6442301325aa2784b202079b4bf57e8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d6442301325aa2784b202079b4bf57e8?s=96&d=mm&r=g","caption":"Hamilton Global"},"url":"https:\/\/hamilton.global\/ca\/author\/hamilton\/"}]}},"_links":{"self":[{"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/posts\/4211"}],"collection":[{"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/comments?post=4211"}],"version-history":[{"count":0,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/posts\/4211\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/media\/4387"}],"wp:attachment":[{"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/media?parent=4211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/categories?post=4211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hamilton.global\/ca\/wp-json\/wp\/v2\/tags?post=4211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}